The challenge of blogshops and online retail in Singapore

JoelCulture, Online RetailLeave a Comment

I have been reading up on the growth of Alibaba in China and the prevalence of M-banking and payments in Indonesia and Africa. All the growth in these regions is fueled from a common starting point, A lack of infrastructure. The countries are huge, corruption rampant, banks undependable, and competition rife. They do however, have entrepreneurs. These entrepreneurs find ways … Read More

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JoelThe challenge of blogshops and online retail in Singapore

Apple iTV – a Window into Apple’s Endgame .

JoelBusiness, marketing case study, New mediaLeave a Comment

  The Strategy is taking shape. In a previous post, Steve Jobs and the Apple Core Competency – Delivering Happiness to individuals, we spoke about how Apple devices seek to be interfaces for life. I find it strange that commentators seem to delight in dragging Apple products down to a level of technological breakthroughs. I suppose they have to in … Read More

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JoelApple iTV – a Window into Apple’s Endgame .

Leadership = Content

JoelOnline Retail, Social MediaLeave a Comment

I am tempted to just leave this post blank and leave the title because it really does say all it needs to say. Content Creation is at the heart of ANY successful attempt to be an influence any group of  human beings on the internet. As sites like 9gag.com, thechive.com and of course, youtube  are platforms of discourse where originality … Read More

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JoelLeadership = Content

All I wanna say is that they dont really care about us.

JoelOnline Retail, Social MediaLeave a Comment

I have been reading various Social media/E-commerce  ‘How-To’ posts for businesses. Many of them seem to begin with having to ‘Attract’ customers to you  by advertisements, word of mouth, or viral campaigns. I guess the idea is that  all one has to do is to interrupt their daily activities by placing an ad  and they will all fall in line … Read More

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JoelAll I wanna say is that they dont really care about us.

Why Do People Purchase Items Online?

JoelOnline RetailLeave a Comment

There are many different reasons people choose to spend money online but in my observation, these are the main reasons for the decision. Competitive price – The internet is one big marketplace.  In order for a consumer to make a decision based on price,  the price offered must be competitive enough to offset the disadvantages and  worth taking a risk … Read More

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JoelWhy Do People Purchase Items Online?

How I Learned To Stop Selling And Love The Tribe

JoelOnline RetailLeave a Comment

When it comes to sitting down with someone to discuss how to sell online, I have a rule that I tend to quote early in the conversation. It goes something like this: “In online selling, if you love your product more than you love the customer, you will fail. “ This rule stems from a basic rule in online marketing … Read More

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JoelHow I Learned To Stop Selling And Love The Tribe

Trust – Your only currency.

JoelOnline RetailLeave a Comment

If I were to sum up online marketing  on one word, it would not be price, product, place, or people… Online Retail is all about trust. I often say of an online retail seller-customer relationship, “Trust, is the most important  currency  that is transacted, and the only one that matters.” Trust is built simply on on promises made, and promises … Read More

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JoelTrust – Your only currency.

Trust = Promises made, Promises fulfilled

JoelOnline RetailLeave a Comment

I mentioned in a previous  post  that in online retail, the only currency is trust. It is an elusive quality but when done right, will build an engaged community upon which one can build a business around. So How does one build trust in an online space? The way it is built offline. By making promises and keeping promises, being … Read More

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JoelTrust = Promises made, Promises fulfilled

How to start selling your products online?

JoelOnline RetailLeave a Comment

I have recently been trying to help some clients with established brick and mortar establishments  start selling online. It is oftentimes a task more difficult than pulling teeth. These companies are often successful companies who want to venture into the online space and carve out their own slice of the pie. The perception: 1. The internet is full of potential … Read More

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JoelHow to start selling your products online?

iLegacy – Steve Jobs 1955 – 2011 , “The world is immeasurably better because of Steve.”

JoelApple, Business, inspirationLeave a Comment

Innovator, Entrepreneur, Technopreneur,  Evangelist,   He was the Lord of the technological dance, and dance he did. The world was his stage and he held court. He would invite the masses into his domain  where he would  Enthrall, Delight, Enchant and bring forth technological marvels of organic simplicity.   He was a  benevolent dictator whose ideas shaped the world we … Read More

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JoeliLegacy – Steve Jobs 1955 – 2011 , “The world is immeasurably better because of Steve.”